I Like Softbank. It's a cellular provider in Japan that has an interesting brand image that features clean white motifs, and dog that is the father of a family. Also, the family has a black brother who has his japanese down pat.
check out a few ads I stole from some other blogs.
After our trip to Singapore last summer we swung back by Tokyo to visit for a few more days, to find that although we'd been gone for a month Tokyo had changed a bit. The most noticeable thing was the release of the iPhone 3GS worldwide, and SoftBank was pushing it hard. I'll never forget the Japanese man in the iPhone section of the huge store in Akiba shouting about the iPhone while wearing a mantle/cape that had the soft bank dog on it.
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